Our Work
Featured case studies
Barry Neal Floor & Home
For more than four decades, Barry Neal Floor & Home had built an outstanding reputation serving homeowners throughout Central Florida. As the company prepared to expand into the commercial design market, Integral built the strategic brand foundation to guide every future marketing decision.
Rodman Employment Law
Rodman Employment Law had an established Google Ads program generating leads, but limited visibility into which leads became consultations or retained clients. Integral strengthened campaign structure, conversion tracking, and offline attribution to connect advertising performance to actual business growth.
Hourglass Brewing
Hourglass Brewing needed to understand why performance was declining across its two Central Florida locations, and whether the problems could realistically be fixed. Integral, in partnership with Grounded With Data, led a comprehensive business performance diagnostic spanning customer experience, market research, and operational analysis.
Salinas Associates
Salinas Associates needed a clean, credible brand and website foundation that could support the firm’s launch without overbuilding too early. Integral delivered a logo refresh, client-first website, and foundational SEO and Google platform setup aligned to a leaner scope and budget.
Primal Dumpsters
Primal Dumpsters needed a launch-ready marketing foundation: clear messaging, digital setup, social content tools, email templates, customer tracking systems, and a strategy focused on the customer segments most likely to drive profitable growth in the Orlando MSA.
Maria College
Maria College needed to better position its online RN-to-BSN program in a crowded, commoditized market. Through a partnership between Grounded with Data and Integral, the work combined audience intelligence, market research, brand strategy, and messaging to move from uncertainty to clearer, student-centered direction.
Fox Hill Schools
Fox Hill Schools needed to promote its preschool program in the Danvers, Massachusetts area and drive more qualified traffic and leads. Integral built and managed a local paid search campaign designed to reach parents actively searching for early education options.
Elite Ceramic Coatings Orlando
Elite Ceramic Coatings Orlando was losing customers to a nearby competitor because people got confused entering the lot. Integral developed a billboard strategy directly across the street to make the location unmistakable and guide drivers to the right destination.
Binx Health — Higher Education B2B Demand Generation
Binx Health needed to promote a new health program for colleges and universities across the U.S., reaching high-level decision-makers in a crowded B2B healthcare landscape. Integral's targeted outreach campaign signed up 23 institutions within four months.
Binx Health — COVID-Era UK Product Launch
Binx Health needed to launch a medical device in the UK during the COVID-19 pandemic, building consumer awareness and driving early product sales in a saturated, uncertain market. Integral's multi-channel media and UX strategy exceeded the order goal with nearly 1:1 return on ad spend.
Silva Salinas
Silva Salinas needed a clearer brand presence, stronger website foundation, SEO infrastructure, and paid search support to become more visible to prospective clients searching for legal services in Northeast Massachusetts. Integral built a full marketing ecosystem across brand, website, SEO, measurement, and paid media.
Harbor House — Cram the Van
Harbor House needed to raise awareness and encourage community participation for its Cram the Van initiative supporting Camp Hope. Integral shaped the social media campaign for a StreetDrip Cars, Coffee & Golf event, turning a community meet into a clear call to give.
Lyla Grace Collection
Lyla Grace Collection had strong product signals and a loyal early customer base but needed a clearer website experience, sharper brand positioning, and a marketing roadmap built around what was working. Integral delivered a WordPress-to-Shopify migration and a strategic Marketing Discovery & Roadmap.
Quincy College
Quincy College needed a Paid Search strategy that could efficiently support enrollment goals across multiple academic programs while maximizing lead volume within a controlled budget. Integral developed a segmented Google Ads strategy that drove strong lead volume and efficient acquisition costs.
Peach Orchard Park
Peach Orchard Park needed a brand identity and website to support three rental properties in Naples, Florida. Integral developed the logo, visual identity, website copy, custom WordPress site, SEO setup, and digital foundation, pivoting from a booking platform to a lead-generation model.
Club Z! Tutoring
Club Z! Tutoring needed to reach parents in specific North Shore Massachusetts zip codes and generate qualified leads with a limited monthly budget. Integral built a hyper-targeted Google Ads strategy that delivered 60% more leads than projected.
KC Real Estate Management
KC Real Estate Management needed a website that did more than showcase listings; it needed to reflect the family-driven spirit behind the business. Integral led a brand-centered website design connecting story, usability, and business needs.
Arkus Daily
Arkus Daily needed to grow online sales while lowering customer acquisition costs across Amazon, Walmart, and Google Ads. Integral launched a multi-platform, funnel-segmented strategy that drove major gains in traffic, orders, and revenue while reducing CPC.
Culturally Inclusive Telecom Campaigns
For a national telecom brand, Yeliza contributed to culturally inclusive campaign work designed to resonate authentically with Hispanic audiences while maintaining general market appeal. The work challenged assumptions and delivered strong audience response and business impact.
Native Microbials / Galaxis
Native Microbials needed a social presence that felt authentic to dairy farmers while spotlighting the scientists behind the brand. Integral created a B2B organic social framework with content pillars, design templates, tone guidance, and performance measurement recommendations.
PartyLite
PartyLite was transitioning from a multi-level marketing model to direct-to-consumer and needed to re-engage loyal customers. Integral developed a CRM-powered paid media strategy using segmented audiences, personalized messaging, and performance-focused campaigns.
Boston Medical Center — Paid Social Strategy & Enablement
Boston Medical Center needed a cohesive paid social strategy, stronger creative practices, and clearer reporting across Meta and LinkedIn. Integral led a 12-month engagement that turned ad hoc activity into a scalable, performance-focused engine.
Boston Medical Center — Radiology Recruitment
Boston Medical Center needed a focused recruitment marketing strategy to attract experienced Radiology professionals in a highly competitive talent market. Integral built an eight-week omnichannel campaign that exceeded forecasts across programmatic, paid search, and paid social.
Boston Medical Center — Nursing Recruitment
Boston Medical Center needed a nimble, data-informed recruitment strategy to reach experienced nurses and recent graduates during a nationwide talent shortage. Integral built a full-funnel, omnichannel recruitment media program that drove millions of impressions and outperformed targets.
Private Care Therapies
Private Care Therapies had built a strong reputation through word-of-mouth, but needed a modern brand foundation, website, and marketing ecosystem to support future growth.
Neighborhood School
Neighborhood School had a powerful mission rooted in justice and joy. Integral helped turn that mission into clear messaging, donor language, content strategy, and brand alignment.
CityPier Seafood
CityPier Seafood needed to understand which digital channels could most effectively drive site traffic and online orders. Integral launched a structured media test across paid search, paid social, and display, helping the brand evaluate channel performance and conversion impact.
What our work has in common
Across industries, the work starts the same way:
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We identify the real problem.
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We clarify the audience.
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We make the message sharper.
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We build the strategy.
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We connect the strategy to execution.
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We measure what matters.
Different brands. Different industries. Same belief:
Marketing works better when it has a reason to exist.
No pressure. No hard sell. Just a real conversation.
Ready to make sense of your Marketing & Advertising efforts?
